MyBid logo
Back to blog
Auction

What is B2P?

Published on · MyBid

What is B2P?

What is B2P?

B2P (Business-to-Platform / People) is a model where official companies, brands and stores provide their products to special competitive mechanisms such as auctions managed by a platform in order to reach end consumers.

Unlike traditional e-commerce, customers do not simply add a product to their cart and purchase it at a fixed price. Businesses provide products to the platform, while people compete according to the platform's rules.

💡 How Does B2P Work on MyBid.az?

Imagine a large electronics store or official distributor wants to sell a latest-model smartphone.

Business to Platform:

The store provides the smartphone to MyBid.az's online auction system as a lot.

Platform to People:

MyBid.az announces the auction rules, participation requirements and duration. Users submit bids.

Result:

The user with the final winning bid wins the product.

🌟 3 Main Benefits

Interactive Shopping:

Adds competition and excitement to shopping.

Maximum Savings:

Users have the opportunity to acquire expensive branded products at attractive prices.

Transparent System:

The process is managed transparently through MyBid.az's automated auction mechanisms.